These power banks provide powerful mobile charging with a USB compatible cable to your phone or device. The added convenience being that the powerbank itself is rechargeable via Qi wireless charging pads.

The copy, photos and branding had to reflect a modern product that provided convenience in the clutch. Each slide hones in on a specific benefit to maximize the impact and successful understanding of the function by the customer.

By limiting each slide to one benefit, the customer understands the functions of the product in a way that is not overwhelming. A clearer understanding of the product by the customer results in intentional purchases.

Well-informed purchases produce realistic expectations and consequently yield higher satisfaction rates and rankings for our client's business on Amazon.

Takeaway: Any attempt to deceive your customer into believing your product does more or is of a higher quality than it actually is, will produce negative reviews and thus weaken sales. Stay honest in your branding and communications to temper expectations and increase satisfaction. Buyer's remorse can make or break your business.