Broaden

Brand Identity, Digital Design, Art Direction

Blindfolding and introducing 5,400 people with sightless icebreakers.

"we rotated the hole within the letter "b" to create a widened sun on a broad horizon line"

"This unique social activism project empowers people to create blindfolded icebreakers."

"introduce students, teachers, pedestrians, commuters, strangers, dancers, musicians, neighbors, coworkers, roommates, family, friends, anyone "